The Quest for the Comprehensive Customer Journey – A Case Study from a C2C Marketplace

Mannhardt, F., Halvorsrud, R., Meironas, O., & Brurok, L. (2024). The Quest for the Comprehensive Customer Journey – A Case Study from a C2C Marketplace. In Business Process Management: Blockchain, Robotic Process Automation, Central and Eastern European, Educators and Industry Forum (Vol. 527, pp. 451-461). Article Chapter 33 (Lecture Notes in Business Information Processing; Vol. 527). https://doi.org/10.1007/978-3-031-70445-1_33

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